Wave Financial

A public-facing, lead-generating website

Built from the ground-up on Craft CMS, a powerful and robust framework, I created this website to ensure Wave Financial is tooled to meet and exceed its marketing team's need to build, test, optimize and move fast.

It is efficiently developed, working off of dynamically generated, modular templates. Think Lego!

From inception, design, content-creation and development, this modular setup that gives the marketing team the freedom to build beautiful pages that pique the interest of potential customers, but also enable them to move at pace with the market.

Naturally, it also democratizes information dissemination, allowing the entire marketing team the power to build pages on the public site, rather than it being wholly in the hands of its development team.